Chimney Formal Menswear 11th Anniversary Photoshoot | Commercial menswear Photography in Cambridgeshire

A Contemporary Menswear Campaign for an Independent Retailer

Celebrating eleven years in business is a fantastic achievement, and I was delighted to be invited back to photograph Chimney Formal Menswear's latest campaign.

Based in Bassingbourn, Cambridgeshire, Chimney Formal Menswear has built a strong reputation for providing premium formalwear for weddings, black-tie events, proms and other special occasions. The latest photoshoot was designed to showcase the newest collection while marking another successful year for the business.

The day focused on creating a versatile library of lifestyle and promotional images for use across the company's website, social media channels and marketing campaigns. From carefully styled portraits to relaxed behind-the-scenes moments, the aim was to produce imagery that felt modern, approachable and authentic.

Commercial menswear photography is about far more than simply photographing clothing. It's about telling a brand's story, creating an emotional connection with customers and producing imagery that reflects the quality and personality of the business.

Having worked with Chimney Formal Menswear on previous campaigns, it was a pleasure to return once again. Building long-term relationships with clients allows me to develop a genuine understanding of their brand, ensuring every new collection is photographed in a way that feels fresh while remaining true to their identity.

Below are a selection of images from this latest anniversary campaign, celebrating eleven successful years of one of Cambridgeshire's leading independent formal menswear retailers.

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Digital Camera Magazine feature in partnership with Nick Church Photography

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Showcasing the Ligne Roset Asmara Collection at the French Institute, London